Whether you operate your own business or use your personal car for your job, chances are you’ve thought about the best way to utilize all of that prime real estate that your vehicle provides.
Every day when you’re out on the road going from job to job, you pass thousands of potential customers who might not even know they need your service until it’s right in front of them. That’s where advertising your business on your vehicle can really be a difference-maker – and one definitely worth exploring.
Where To Start
If you’re considering advertising your business on your vehicle, there are really only two professional options to consider – the first of which is a full vehicle wrap. Chances are you seen these on the road: they’re big, eye-catching, and turn your vehicle into a mobile billboard for your business. On the flip side, they’re also expensive and very difficult to remove should your situation change.
Your other option when it comes to advertising your business on your car is high-quality custom vehicle magnets. Exceptionally affordable, exquisitely customizable, and all-around easy to use and keep clean, custom vehicle magnets look great on any type or size of car or truck. And, unlike vehicle wraps, custom vehicle magnets are not permanent and can be moved every single time there used.
In this post, we’re going to look at three different reasons why if you’re considering using your car to advertise your business, custom vehicle magnets are the way to go.
Reason #1: Cost
So much in business depends on one thing: the bottom line. So when it comes to spending your advertising dollars in the most efficient and effective way possible, you should always consider cost before making a choice.
When you compare vehicle wraps and custom vehicle magnets by cost, there really isn’t even a comparison. A full custom vehicle wrap can not only cost in the thousands to apply, but you also have to consider design costs which, to fit your vehicle correctly, can be very expensive.
When it comes to the cost of custom vehicle magnets, it’s a totally different story. Custom vehicle magnets are exceptionally affordable and will cost you far less than a custom vehicle wrap. Plus, because they are so low cost, you can outfit an entire feet fleet of vehicles for 1/10 of what it would cost for a custom wrap job on just one car.
When it comes to comparing costs between custom vehicle magnets and a custom vehicle wrap, there is no comparison: custom vehicle magnets win every time.
Reason #2: Ease-of-Use
One of the biggest problems with custom wrapping on a vehicle is that it’s there just about forever. You cannot take the wrap off if you want to use the vehicle for personal reasons, and you can’t take it off if you’re making a non-business trip or if you want your driver to remain anonymous. This can cause quite a problem especially for independent contractors or small business owners who don’t necessarily want to take their business with them everywhere they go.
One of the best parts about custom vehicle magnets is that you can use them wherever and whenever you want to – and not in any place you don’t. Because they are simply magnets, they can attach to your vehicle and be removed just as easily – meaning you can use them during business hours and business trips, and remove them when you just wat be a person in a car.
Plus, if anything should ever happen to your business or anything should change in your marketing like a rebrand, rename, or refocus, all you have to do is change out the magnet and you are current with your branding and mission. By comparison, once a vehicle is wrapped, it’s going to stay that way unless you want to go undergo an expensive removal process.
Because they’re easy to use, easy to remove, and easy to change out depending on circumstances, a custom vehicle magnet is a much more flexible way to display your business information and logo on a car.
Reason #3: Artwork
A custom vehicle wrap on your vehicle can be a very expensive proposition. First, you need to establish and design the artwork that you want to feature, and then you need to have it rendered to fit on your specific vehicle. Then, as if that wasn’t enough cost, the artwork has to be physically applied to the vehicle by a professional who knows what they’re doing. All of this adds up to thousands of dollars per vehicle and a big chunk of your marketing budget.
When you order a custom vehicle magnet from Printastic, we provide you with all of the tools you need to get a fantastic professional looking design without any of the costs associated with hiring an art department or custom fabricator. If you’ve got a logo you like, you can upload it to our easy to use design tool and incorporate it into one of our professional templates. Or, you could use our designer and create something from scratch – all at no additional cost to you.
We take all of the guesswork and cost out of the design phase of the custom vehicle magnet process, saving you time and money, and helping to guarantee you spectacular results. Compare that with the expensive custom vehicle wrap process, and again, there is truly no comparison. Custom vehicle magnets are the right choice for you.
No matter what industry you’re in or the customer population you serve, there has never been a more competitive time for business. Everywhere we look, from our computers to our cell phones to the side of the road, there are advertisements for every single service imaginable. When you’re trying to decide how to best use your vehicle in pursuit of building and promoting your business, there is no doubt that custom vehicle magnets can do more for your business with less of your budget than any kind of customer vehicle wrap job on the market.
Whether you outfit in one vehicle or an entire fleet, custom vehicle magnets are a great way to put your name and your business in front of countless new customers every time you take to the road.
We encourage you to take a few minutes and browse all of our awesome templates and even play around with our designer to see what you can come up with for your custom vehicle magnet.
Ready to get started? Click here to start designing!