Custom Yard Signs for Election Season

Whether you turn on the TV, sign-in online, or drive down any main road, one thing has become exceptionally clear: it’s election season in the United States.

In just a few months, millions of Americans will go to the polls to cast their vote for candidates they like and issues they support – and millions more will stay home, uninformed about what issues may be facing their community.

But whether it’s the general election coming up in November or the countless number of local elections, primaries, and special elections that happen all year, no candidate, issues, or piece of legislation will be successful in any election without the proper exposure, marketing, and word-of-mouth support it takes to win. 

But with the skyrocketing costs of airtime on both television and radio putting that kind of advertising out of reach for many candidates and the headaches caused by some forms of online digital advertising, how do those candidates and groups who want to drum up support for their cause really stand out?

The answer is yard signs. 

Since the early days of our country, yard signs have been used to spread the word and help show support for candidates and causes, and raise awareness within communities about what is at stake in the coming election.

This timeless tradition continues today, with yard signs playing an even more important role thanks to the hugely visual presence on social media and the opportunity for supporters to share on social media. 

With that in mind, we thought, with election season just on the horizon, we’d go over a few reasons why yard signs have remained so popular for local, state, and national politics and how they might benefit a cause you believe in:


Yard signs help keep election topics top-of-mind

We live in a time with more distractions than ever, and it’s as hard as can be to grab the attention of potential voters and keep it. But high quality yard signs help to do just that by performing that all-important marketing function of repetition and recognition.

It’s no secret that name recognition is absolutely essential to voters showing a certain candidate their support, and yard signs, with their simple message and repetitive nature, can help do just that. The more yard signs displayed for a certain candidate or issue, the more voters will take notice and remember to vote a certain way.

That kind of exposure is essential for winning over voters who may be less informed or simply vote for what they recognize. If they see a candidate’s name that sounds or looks familiar on a ballot, voters are much more likely to vote for that person than someone who is totally unfamiliar.

Yard signs help encourage positive peer pressure

Peer pressure isn’t just a high-school phenomenon – it’s something many of us experience every day. And though it has its negative side, it can also be used for good, like encouraging people to vote for a person or a cause that will work tirelessly to improve their community.

Custom political yard signs can be a great motivating factor in positive peer pressure. For an uninformed voter, the more of your trusted neighbors and friends you see displaying their support for a certain policy or party, the more likely you’ll be to check out exactly what they may be supporting for yourself. 

This leads to not only a more informed electorate but also an increased turnout and interest in politics and policies that impact the community. It’s truly a win-win.

They’re a Great Giveaway for Donations

Politicians and causes are always looking for new ways to raise money from their supporters and reward their most ardent fans’ loyalty – and custom yard signs can help there, too. While many campaigns simply give yard signs away as a promotional tool, campaigns looking to raise a little money often offer their yard signs for a small donation – giving their supporters a reason to donate to the campaign. 

One of the most creative ways we’ve heard of campaigns utilizing this method is implementing a “donate what you wish” system for their yard signs. Most people who are willing to step up to the plate with financial support will most likely donate more than a suggested limited donation of a few dollars. For campaigns who depend on donations, this can be a real winning strategy. 


So, now that you know why yard signs are an essential tool for this upcoming political season, here’s why Printastic should be your go-to printer.

Why Printastic is your go-to printer for custom political yard signs

  1. We print right here in the United States. All of our custom yard sign printing is done right here in the United States, which means you’ll be showing your pride in small business just by ordering. 
  2. Our signs are tough and can be used both indoors and outdoors. By using only Coroplast plastic, our signs are both weather and UV proof for outdoor use up to 2 years in proper conditions. That means they’ll continue to look great all throughout the election season.
  3. Full-Color HD Printing. Our yard signs are digitally printed in the highest quality – meaning you won’t have to sacrifice color, images, or logos for a cheaper price. You’ll get the best of the best every time you order. 
  4. Optional H-Stakes. Unlike many other printers who just assume you want H-Stakes to accompany your signs, we give you the option to include them in your order or not. If you want them, H-Stakes will help hold your sign 18 inches from the ground for maximum visibility. Made of galvanized wire, our H-Stakes are sturdy and steady, and ready to hold up your yard signs. If you don’t want them, no worries. Simply select your preference at checkout.

For Americans all across the country, nothing is more important than getting involved in the political process and voting. Custom printed yard signs are a great way for any candidate or cause to help raise awareness and secure their path to victory come election day. Plus, with discounts for the more you order, yard signs are good for both politics and your pocketbook.

Ready to get started on your custom yard sign designer? Check out our online tool now. 

Service Companies: Build Your Business with Custom Yard Signs

There has never been a more competitive market for service businesses. From window cleaning to roof repair, home cleaning to mobile car repair, any industry that services the general public is up against intense competition right in their neighborhood.

In fact, we’re willing to bet that next time you’re looking a hire a service in your own life, you’ll be hard-pressed to differentiate between those outstanding contractors who have a great reputation around and within your community and those hobbyists who may end up charging you less but forcing you to have the job redone anyway – every homeowner’s nightmare! 

Not only do the best service industry professionals manage their digital reputation and image online by monitoring and generating positive Google and Yelp reviews and maintaining an updated website, but they also know how to spread the word about what they do out in the real world. And one of the best, easiest, and most affordable way to accomplish this is with the versatile and multi-useful yard signs. 

Easy to install but hard to miss, custom printed yard signs are a service-industry small business’ most powerful weapon when it comes to getting their name out in the community. They’re not only attractive and affordable, but they’re also reusable and durable – giving even the tightest budget enough wiggle room to accomplish everything they want without breaking the bank.

In this blog post, we are going to examine a few different ways service industry businesses can use yard signs to their advantage – helping even new businesses stand out amongst the crowd. Here are some of our favorites:


On a Customer’s Lawn

This one may seem the most exceptionally obvious, but we’d be hard-pressed to leave it off the list because of just how impactful it can be.

Just like the logic behind political yard signs, when you see a trusted neighbor advertising the company they’re using on their lawn before, during, and after the project, it builds trust and brand recognition – two essential elements of both growing a business and cornering a stake in the marketplace.

If the service work is being done on the outside of the structure where it is visible to the general public, the exposure is even more important as those passing by who admire the work will know exactly who is responsible for it. By utilizing something as simple as a logo and contact information, yard signs are a simple way of maximizing exposure at a job site and can help build your customer base, bring in new business, and get your name out to the masses. 

Pro Tip: Because displaying yard signs on a customer’s lawn can be such a powerful marketing tool, we’ve heard that many of our clients offer their clients a discount just to display their branded yard sign. While most customers are happy to promote your business by displaying a sign without any compensation, it may be worth it to consider offering this perk to customers who might be a little uneasy – you’ll be surprised at how many minds might change.


Yard Signs As a Sponsors Tool 

Just like displaying a yard sign at your worksite can lead to increased awareness and revenue, so to can using your custom yard sign to show off your generous community sponsorship.

The lifeblood of many local fundraisers, events, golf outings, and contests are the neighborhood businesses who step-up to sponsor by either donating money, product, space to use, or other essential items to help guarantee the initiative’s success. And while the altruistic nature of donating is more than enough to justify the expense, you can also put these opportunities to work to your advantage by displaying your sponsor sign in a highly visible location.

Oftentimes, when you sponsor an event, featured promotion or signage display is part of the compensation, and by offering your own high-quality custom yard sign to represent your company, you’ll be guaranteeing that your logo and signage looks great – and helps you stand out from the sponsorship crowd.


To Advertise a Discount

Whether it’s a coupon in a magazine or a coupon code on a website, customers are always looking for the best deal before they commit to buying an item or hiring a service – and yard signs are a great advertising medium to show off the savings you are offering! 

Whether you want to display a certain coupon code, a tracking phone number, a special website, or any other advertisement of a discount or deal, a yard sign offers not only the perfect space to display such content, but are also versatile enough and small enough to put on street corners, in front of brick and mortar office buildings, or just about anywhere else you can think of.

By using custom yard signs to bring your discount to your customers instead of forcing them to search through leaflets or a website for them, you’re circumventing the typical and often frustrating coupon process and letting your customers who know will bring them the most savings off of the top: you. This will encourage them to choose you instead of going to one of your competitors – and that’s always good for business.


Use Our ‘Design Online’ Tool to Create Outstanding Sign Designs

Some estimates put the number of service-based businesses in the United States at over 20 million – and growing every day. For businesses big and small, it’s not always easy when trying to differentiate yourself from your competitors or break into a new market, but with great quality work, great word of mouth referrals, and beautiful custom-printed yard signs, you can do just that. 

And before you think you need to be a graphic designer to put together eye-catching custom yard signs, allow us to ease your mind. Our Design Online option not only allows you to put together a great sign from your own elements and graphics, but it also comes with a variety of proven templates that will give you professional look with just a few clicks of a button.

From Handymen to Locksmiths to Interior Designers and everything in-between, we’ll help you make the most of your investment with a beautiful design for your stunning custom yard signs.

Make the Most Out of Yard Signs to Supercharge Your Summer

Summer is a time when many small, local, and independent businesses thrive. Kids are out of school, walking traffic is up in downtowns, and customers are in the mood to browse the latest and greatest from their local purveyors.

But even though increased activity in the marketplace is a good thing, standing out among your fellow business-owners can be tough. That’s why today we’re going to talk about one of our most affordable solutions for advertising, wayfinding, and so much more: yard signs.

Yard signs are a time-tested marketing tradition that are common for one simple reason: they work. Whether it’s to advertise a garage sale, Memorial Day discount, free parking, or anything in-between, yard signs are a great answer for a multitude of different business issues.

Before we get into the specifics as to how yard signs are the perfect summer solution for your business, let’s answer the big question: Why yard signs?

Why Yard Signs?

Size

Measuring 18×24, our yard signs are the ideal eye-catching size for drivers on the road or pedestrians on the street. They can not only fit logos, marketing messages, graphics, and phone numbers on both sides, yard signs are also the ideal size to fit in yards, on medians, or any other outside display place. You can also use them in shop windows and advertising boards.

Materials

No matter what other printers may tell you, not all yard signs are created alike – and many are made from cheap materials that simply don’t last. When the best materials aren’t used during the sign-making process, signs simply won’t look good and they won’t last. That’s why we only print our signs on fluted white corrugated plastic, also known by its manufacturer’s brand name Coroplast. This plastic is weather and UV proof for outdoor use up to 2 years in proper conditions – which means your signs will continue looking great for many seasons to come.

Printing

Our sign printing process is one-of-a-kind, which means you’ll get signs that outshine all of your competition. All signs ordered through Printastic are digitally printed in full color, which means you aren’t limited to what kind of colors, images, or logos you use in your design. Plus, if you’re not sure how you want your sign design to look, we offer our customers a whole library of free templates to get you started.

Durability

If the above reasons haven’t convinced you yet, maybe yard signs’ incredible durability will. When properly taken care of and stored, yard signs can last and look good for years – meaning your one-time investment can keep on giving and giving. That’s something you can’t say for flyers or one-time use posters.


So now that you know why yard signs are a great choice, here’s a few ideas how to use them to your advantage during the coming summer season.

How to Use Your Yard Signs

Announce a Sale

Everyone loves a sale, and with potential customers doing their homework more than ever before, it couldn’t be more important to let your crowd know about your awesome prices and selection. Whether you theme your sale around a holiday, a specific event, or one single product, yard signs are a great way to alert the public and invite them into your store.

Wayfinding to Your Store

Not every storefront or business is located right on Main Street, and even in these days of Waze and Google Maps, people still often need assistance locating places that aren’t quite on the beaten path. That’s where wayfinding yard signs come in.

You can fill your yard sign with all kinds of essential information, and still have enough room for logos, arrows, or anything else your customers may need to find you. Don’t forget: successful marketing is based on repetition, so don’t be afraid to put out more signs than you think you need – you can truly never have too many.

Sponsorships

Summer is the season of sponsorships – and for good reason. Now begins all kinds of outdoor community events and celebrations and they all need sponsorship. From charity softball games and county fairs to golf outings and fundraisers, whenever a sponsorship is purchased, a yard sign can be a great token of thanks and exposure for the generous business or individual. So, if you’re looking for the perfect promotional incentive to secure that donation, customized yard signs are the way to go.

Here’s a pro tip: If you’re thinking of printing yard signs for each sponsor at your event, be sure to print an extra copy of each one to give to your sponsor as a token of thanks. They may just display it in their store or office, which will help get you as much exposure as possible for next year’s event.

Advertising Your Business

This one might seem obvious to some of our readers, but we couldn’t help but include it because of how powerful it can be. Using yard signs to advertise your business is a low-cost way to yield high-impact results. No matter what you do or where you do it, some strategically placed yard signs throughout your community can be a great way to introduce your business to your neighbors and solicit new customers without a high-priced advertising campaign. Ever notice how window washers, construction companies, and realtors don’t hesitate to put their sign on their customer’s lawns? Again, there is a reason: it works!


Yard signs are one of the most universally and uniqely customizable print products that we offer. From the design you create on the front and back to the area and location you choose to display them, yard signs are an easy and affordable way to take your business, fundraiser, sale, or promotion to the next level.

Not sure where to start for your yard signs order? Check out our yard signs page for more information about when and where to get started.

Top 3 Reasons Window Cleaners Should Buy Yard Signs Right Now

If you own a window cleaning business or are thinking of starting one from the ground up, this post is for you. We’re going to examine one of the most cost-effective and impactful ways for you to get the word out about what you do without having to break the bank. Plus, we have some special offers to share at the end of this post – so be sure to read on.

It’s a good time to be a window cleaner.

Americans are spending more than ever on home improvement and maintenance, with some estimates putting that figure in the multiple thousands of dollars per year. And one of the most in-demand services in the home maintenance category is window cleaning.

But with increased demand for a service comes increased competition from service providers. New window cleaning businesses are constantly popping up in neighborhoods all over this country – and a company’s ability to get the word out about their business quickly and effectively can often mean the difference between success and failure for window cleaning contractors.

So, whether you’re a weekend warrior trying to make some extra money on nights and weekends or you’ve got a professional crew dedicated to adding some shine to your local neighborhood every day of the week, spreading the marketing message about your window cleaning business is your number one goal. And there is no advertising medium that combines ease-of-use, cost effectiveness, and exposure than quite like street yard signs.

Chances are they’re on your block right now

Most of us come across yard signs nearly every day during our daily commute. They might be supporting a political candidate or advertising the contractor service completing an addition, but they’re always popping up in one place or another. But have you ever stopped and thought why you see yard signs so often?

The answer: They actually work.

Yard signs work as a great marketing medium for window cleaners for a variety of reasons. Here are the top three:

Yard signs help reinforce the rule of seven

One of the most basic principles in marketing is that a marketing message or offer must be communicated at least seven times before it truly resonates or sticks with a potential new customer. Because yard signs are often places for days or weeks at a time in the same location, and are often visible on many different properties throughout a community, they instantly build that brand recognition and repetition that is so essential in marketing. The more someone sees your sign, the more they’ll remember what you do and who you are – making you their first call when they need your services.

Yard signs communicate trust from your neighbor

We live in a world now of online consumer reviews. Almost no one makes a purchase, hires a service, or schedules a dinner reservation without first checking out what their friends and neighbors have to say online about the business. When a yard sign is placed in a trusted neighbor or friend’s lawn, the review is instantly clear: they trust your business and want to make sure their neighbors know it. This kind of endorsement is worth tens of thousands of marketing dollars.

Many window washing contractors offer a discount to customers who allow place a sign in their yard before, during, and after their service – and it’s no secret why. The more time your sign spends in the yard, the bigger the exposure of the endorsement becomes. And time, in this case, quite literally, is money.

Yard signs are exceptionally affordable

Newspaper ads, billboards, online search advistering – all of these different advertising mediums have their place, but for window cleaning contractors who don’t traditionally have the big-spending marketing budget of the Fortune 500, it’s all about maximum impact for each and every dollar spent on promoting your business. That’s what makes street yard signs such a perfect pair with window cleaning – they’re hugely visible and exceptionally affordable.

In fact, with our current specials just for window cleaning contractors, you can order your first batch of yard signs for less than it’ll cost you to fill up the tank on your work truck. Plus, our library of customizable, creative, and proven-to-work designs can help you add your logo, colors, and marketing message to an eye-catching template all in just a few minutes. There has truly never been a better time to make your business look great.

Exclusive Deals for Window Cleaners


So now that you know our top three reasons why yard signs are perfect for window washers, the time is now to get started growing your business. With these reusable, cost-effective, and eye-catching marketing pieces, there’s no limit as to how big and fast your window cleaning business can grow.